Johnny WAS

Eli Levite, the mastermind behind Johnny WAS, builds bridges between the incompatible. The play with opposites such as change and tradition, modernity and vintage or uninhibitedness and restraint is reflected in every collection. The intention behind the label is to design beautiful, handmade, luxurious clothing with a touch of edgy vintage look. This results in very unique and extraordinary creations. Biya Ramar, the designer of Johnny WAS, places eclecticism in the foreground in order not to bind his intellectual creations to any restrictions. The patterns are inspired by a wide variety of cultures. The collection is just crying out for women who know how to take their lives into their own hands and express their creativity and originality in their clothing.